< Home
I build brands with
personality and tell
stories that connect.
I’m a multidisciplinary designer working across brand systems, campaigns and visual storytelling. I enjoy turning ideas into distinctive creative that can live across digital, print and motion.
My experience spans in-house, agency and independent work, from brand identities and campaigns to editorial, presentations and multimedia. I like building flexible visual systems, finding fresh ways to tell a story, and making sure every touchpoint still feels like part of the same brand.
Experience
Jun 2025
Jun 2024
Present
Sep 2019
Wong Marketing Group Graphic Designer
Education
Apr 2019
Jul 2015
Leadership Studies
Selected client work
Impact & Data
Storytelling
Turning complex research, demographic data and public information into clear, accessible visual stories for diverse audiences.
Role: Information design · Data visualization · Illustration · Editorial layout
Student Census
Economic Impact Report
Public Education Materials
Selected client work
Presentations & Donor
Communications
Shaping information into clear, engaging presentations and donor communications that support fundraising and decision-making.
Role: Presentation design · Visual storytelling · Email design · Art direction
Donor & Email Communications
Fundraising & Partnership
Presentation Design
Selected client work
Multimedia &
Motion
Using motion to make information, processes and campaign messages easier to understand and more engaging across digital channels.
Role: Motion design · Video editing · Animated information design
Animated Process Visualization
Social Campaign Video
Logo Animation
Isometric Motion Graphic
Digital Campaign Video
Feature: Galley Solutions
Scalable Multi-Channel
System
A flexible campaign system developed to communicate SB 68 across paid media, email, social, in-app and landing page experiences while maintaining a consistent visual language.
Role: Campaign concept ·
Visual system · Illustration ·
Digital adaptation
Core Campaign Visual
Campaign Building Blocks
Creative Variations
A/B Creative Variants
Paid Media · Awareness
In-App · Activation
Social Carousel · Education
Landing Page · Conversion
Selected client work
Editorial &
Publications
Designing long-form publications that make complex institutional and public-facing information easier to navigate, understand and engage with.
Role: Editorial design ·
Information hierarchy ·
Typography · Data layout
Annual Report
Editorial hierarchy · Data & tables · Photography integration
Public Framework
Illustration & long-form content
Community Planning Report
Section navigation · Public-facing information
Feature: Fraser Valley Writers Festival
Brand Systems &
Visual Identity
A refreshed identity designed to give the festival a more distinctive presence and create a flexible system that works across print, digital and event environments.
Role: Brand identity · Visual system · Art direction · Campaign rollout
Old Logo
New Logo
“Dialogue & Conversation Among Books”
